Benefits of Route Optimization
Determining the Best Type of Route Optimization to Fit Your Business
Before deciding exactly how your business can benefit from route planning and route optimization, it helps to know the difference between two primary routing methods – standard and dynamic.
Standard routing is a key solution for customer service. Each route plan will have a specific set of stops in a specific order; guaranteeing that your customers will always have their product delivered at a specified time, often by the same driver.
Dynamic routing is on the other end of the spectrum and is best if your business’ main goal is cutting costs. Customers lose the predictability of standard routing, but you reduce miles and improve efficiency.
A route optimization solution helps find a happy medium between these methods to not only please customers, but to also improve your bottom line.